We build paid-ad lead systems for contractors, builders and roofers — so you stop relying on word-of-mouth and start booking the jobs you actually want.
Built for the trades
One month you're turning work away, the next the pipeline is bone dry. Cash flow rides a rollercoaster.
The "leads" you do get want a quote for free and then ghost you. Hours quoting, nothing booked.
Referrals are great until they slow down — and you've no way to turn the tap back on when they do.
What we do
No vanity metrics. No fluff. Just a steady flow of homeowners and clients who actually want the work done — and the budget to pay for it.
Meta & Google ad campaigns engineered to put your services in front of ready-to-buy clients in your service area — and filter out the time-wasters before they reach you.
The full pipeline: ads, landing pages, lead capture and instant follow-up — so a click becomes a booked site visit without you lifting a finger.
Content and presence that builds trust before the first call — so when a prospect checks you out, you look like the established, credible firm you are.
How it works
We dig into your services, margins and the jobs you actually want more of. No pressure, no jargon.
Ads, landing pages and follow-up — set up and tested. You approve, we launch.
Qualified enquiries hit your phone and inbox. We track every one so you see exactly what's working.
Double down on the winners, cut the losers. The pipeline gets more predictable every month.
The proof
"Working with FGSX has been a real turning point for Stark & Greensmith. Freddie came in with a clear strategy, sharpened our offer, and built a lead generation system that brought in serious enquiries rather than just clicks and impressions. Within the first week we generated over 50 leads — a much stronger pipeline of both homeowner and trade opportunities. FGSX didn't just 'run ads' for us; they helped us understand the market, test messaging properly, and turn paid media into a real growth channel. We'd highly recommend them to any ambitious home, garden or design-led business looking to grow with a proper system behind it."
"FGSX's work helped generate over £30,000 through social in a single month — a 10x return on investment. A key part of our success."
"FGSX has been instrumental in getting Wyndham Row off the ground. Freddie brought more than just ad execution — he's helped shape our brand and build our online presence. The ad performance has exceeded expectations, generating strong leads, fast. It genuinely feels like he's part of our team."
Is this you?
FGSX is built for established construction firms that do excellent work but rely too heavily on referrals and luck. If you can handle more jobs and want a pipeline you can actually count on, we should talk.
See if we're a fitQuestions
Most campaigns are live within days of kickoff, with first enquiries typically landing in the first week or two. We're optimising for quality leads, so we'd rather get it right than just get it fast.
We focus on construction and the trades — roofing, remodels, extensions, groundworks, home building, fit-out and more, across the UK and US. If you sell to homeowners or commercial clients, book a call and we'll tell you straight whether we're a fit.
It depends on your market and how aggressively you want to grow. On the call we'll walk through the numbers honestly — what you'd invest, what's realistic to expect, and whether it makes sense for your business. No hard sell.
We only do construction, so we're not relearning your business on your dime. We focus on booked jobs, not likes and impressions, and we track every lead so you always know your return.
We'll cover terms transparently on the call. Our aim is to earn your business with results every month — not trap you in a contract.
Book a free strategy call
A no-pressure call to see exactly how we'd get more qualified jobs into your business. If we're not a fit, we'll tell you.
Free • No obligation • UK & US
